This workshop begins with some basics of the SBIR/STTR programs. It will then covers the process for developing a competitive Phase 1 SBIR or STTR proposal to any of the 11 participating agencies. The workshop is suitable for newcomers to the SBIR/STTR programs, as well as those who have previously submitted Phase 1 proposals but have not received awards. Even successful Phase 1 winners will find relevant and useful information, particularly as the SBIR/STTR programs evolve toward greater emphasis on commercialization.

After this session you should be able to…..

• Understand the basics of the SBIR/STTR programs.
• Appreciate the emphasis on commercialization.
• Know the benefits of a University Partnership.
• Know how to find a research partner in my field at a University
• Identify what steps you need to take to become a partner with ASU

If any of the following apply to you, this is a don’t miss event that fills quickly:

• Early stage technology based businesses actively engaged in fundraising
• Newcomers to the SBIR/STTR programs
• Businesses who have previously submitted Phase 1 proposals but have not received awards
• Successful Phase 1 winners

This workshop will be presented by John Mitchell, Arizona State University’s Industry and Innovation Director.  John’s career progressed from engineering, engineering management, marketing and finally management of multinational joint ventures within a Fortune 100 environment. That was during the telecom/wireless revolution.  During the Internet revolution, he helped a number of Silicon Valley startups grow their sales exponentially and then took that collective knowledge to launch his own startup company. After successfully selling his startup through a software licensing arrangement, he joined academe.

John now helps Arizona State University expand its research enterprise by leveraging the skills he developed during the course of his career. Those skills include: business development, public speaking, intellectual property management, and the ability to describe, manage and market intangible assets such as research.

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